My Journey

A legacy of developing next-generation leaders and high-performance teams

about trugrit360

Over the past three decades, I’ve had the opportunity to lead in some of the most demanding industries. I’ve served as a technology CEO for 15 years across three industries, sat on public and private boards, and held senior leadership roles in a Fortune 500 company for more than a decade. I have experienced the highs and lows of building teams, scaling companies, and driving results.

The most rewarding part of my career has been developing leaders, building high-performing teams, and turning strategy into execution. I founded TruGrit360 to help CEOs and executive
leaders like you to:

✓ Accelerate growth
✓ Build great teams
✓ Deliver results
✓ Become the leader your company needs now

Yes, I have certifications, frameworks, and a coaching platform — but my most valuable credential is having walked in your shoes. I bring the perspective of someone who’s been there — who understands the pressure, complexity, and responsibility of leading.

meet sherman black

Meet

Sherman Black

Proven Leader. Seasoned Operator. Trusted Advisor.

Sherman brings a rare combination of strategic insight, battle-tested leadership, and heart for developing others. With over 35 years of experience leading and transforming companies, he now dedicates his time to coaching CEOs and executive leaders to scale, transform, and lead with purpose.

His leadership journey includes:
✓ 15 years as a technology CEO, public and private companies, in three different industries
✓ Drove dramatic revenue and profit growth in a multi-billion-dollar business unit
✓ Led a public hardware company through a full software transformation into a Gartner Magic Quadrant leader
✓ Scaled a Series B VC-backed SaaS company and drove a successful strategic exit
✓ 13 years of public and private board service
✓ 20 years at a Fortune 500 company gaining deep expertise in product, operations, sales, and strategy
✓ A legacy of developing next-generation leaders and high-performance teams

Outside of work, Sherman is blessed with an amazing family and loves spending time with them. He is an avid outdoorsman and loves recharging on the water or the hiking trails.

“Sherman has a unique background, bringing three decades of experience in three different industries, ranging from Fortune 500 to a start-up. He understands the scale-up challenges facing growth companies, and he is passionate about building healthy teams and a results-oriented culture.”

Pat Christie

SaaS CEO, Founder, & Board Member

“As a company matures, it usually requires a unique blending of founders and outside leadership to take it to the next level. Sherman proved very adept at finding the right combination to enable scale-up growth while maintaining the entrepreneurial culture at the company. Also, his board experience helped facilitate a highly effective environment for decision making at the board of directors “

Andy Ziolkowski

Managing Director, Venture Capitalist, Co-Founder, Board Member

“As part of Sherman’s leadership team for five years, I had the opportunity to learn from an outstanding operator and team builder. He is a quick, strategic thinker, balanced with a laser focus on driving results.”

Chris Heim

Saas CEO & Board Member

client profile

Clients: CEOs, C-suite Executives, Executive Leadership Teams, and High-Potential Leaders
Sector Focus: B2B SaaS and technology-driven businesses
Ownership Types: Public, PE, VC, and Search Fund | ETA
Global Reach: Clients across the U.S., Europe, Middle East, and Asia

certification & affiliations

In addition to my own operating experience and proprietary frameworks, I integrate the proven tools and best practices of today’s most respected leadership and organizational development thought leaders.

These affiliations complement my coaching methodology and bring clients access to world-class leadership assessments, team performance tools, and practical frameworks designed to drive immediate and lasting impact.

let’s talk

If you are ready to accelerate your growth, take our complimentary assessment or simply schedule an introductory call to see if we can help.

take the 10-minute diagnostic

schedule an introductory call

Grow faster. Lead Stronger.
Scale Smarter.

Executive Coaching, CEO Advisory
& Leadership Development

sherman@trugrit360.com

+1.612.325.6239

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